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2008 Conference - Disruption: Changes in the Media Economy
The
theme for the 2008 >play conference was Disruption: Changes in the
Media Economy. The past few years have seen dramatic changes in the
ways that people create, distribute, consume, share, and monetize
digital media. The conference explored how even the most disruptive
technology moves us forward in an exciting direction.
Twitter co-founder Biz Stone started the conference with his keynote,
followed by Microsoft Corporate VP Shane Kim speaking about Microsoft’s
gaming business in the afternoon. Other topics covered in panels
included “Brands that Break Through,” “Sports Marketing,” “Creativity,”
and “Mobile Gaming.” See the 2008 keynote speeches on YouTube! Biz Stone, Co-Founder of Twitter: http://www.youtube.com/watch?v=-cvAQ-4JFoY Shane Kim, Corporate VP, Microsoft Interactive Entertainment: http://www.youtube.com/watch?v=u8kJNiP0x3s
For more information about the conference please email us at play@haas.berkeley.edu. |